Biography on Richard Ashcroft & ExplicationInterpretation of song Essay

Biography on Richard Ashcroft & ExplicationInterpretation of song - Essay Example I'm quite a shy, introverted person and I could easily melt away into the background. But I am driven to write tunes. Creativity for me is almost like therapy, my songs take you into the underbelly of my mind and there's some dark stuff in there. If I lived in LA, I'd be seeing someone three times a day, every day. But I'm a northern Englishman dealing with his shit in his own way." (Ashcroft, 2006). . This song is one of great poetry, and is by the same account, accurately titled 'Sonnet'. This song is a 14 line poem with an octave rhyming of abbaabba. It is almost a country-tinged gentle pop song "that floats in an extraordinary amount of space through which what sounds like echo effects of ping and wobble, but it's heart is the strummed acoustic that opens the song and carries its theme." (The Zine, n.d.). There is a certain subtlety and craft in this song; of which is considered to be one of the band's most respected and poetic songs of all. Sonnet is a yearning mid-tempo love song; a lovely, surprisingly understated ballad. The innate beauty of this song is truly everlasting. When Ashcroft sings in Sonnet, "Like a cat in the bag / waiting to drown / this time I'm coming down," it doesn't take a psychoanalyst to understand what the man is feeling. It was this song, along the Bittersweet Symphony which was considered to make the album worthwhile enough, even without the entire rest of the album included. Bittersweet Symphony Easily one of the Verve's most infamous songs, Bittersweet Symphony is in fact considered to be one of the greatest rock and roll songs of all time. The lyrics are a somber look at the ennui of everyday life: "You're a slave to money, then you die." The lyrics and meanings of these lyrics are obvious and overt in this song; the undying honestly and heartfeltness in this song is made openly clear: "Well I never pray But tonight I'm on my knees, yeah I need to hear some sounds That recognize the pain in me, now I let the melody shine, Let it cleanse my mind, I feel free now But the airways are clean and there's nobody singing to me now" The song expresses much emotion, basically describing someone who feels conformed by society, and who wants to change themselves. The song is incredibly liberating, with an easy sensibility about the person's emotion, excitement, and willingness to changenot for someone else, but rather for himself, "It's a bittersweet symphony, this life," meaning that there is both good and bad in this world, and that, "depending on how you choose to live your life, you may experience its bitterness, sweetness, or both." (Thedaythemusicdied, 2006). From this review, we can see that the band the Verve is an emotional, incredibly talented, and linguistically brilliant group, whose somewhat short period of infamousness will surely never be forgotten. At the height of their fame in 1997, they were easily considered as one of the finest bands from the UK and were one of the most popular groups worldwide before they abruptly called it quits. Despite whatever turmoil the band may have

Flyboys Essay Example for Free

Flyboys Essay World War I is long overdue for a proper trip across modern movie screens, but Flyboys isnt it. Director Tony Bills film captures all the clichà ©s of every war movie ever made and rolls them into an experience punctuated by inconsistent performances and even more inconsistent storytelling. Snoopys battles with the Red Baron felt more authentic than this. The problems start with James Franco, who plays lead flyboy in the story of American airman flying for the French during World War I. Its based on a true story, which has kind of become the de facto excuse for making bad movies. Hey dont blame us! Thats the way it is. Right. Im not buying it. Franco plays a Texan with a southern accent that drifts in and out as if propelled by the wind. Sometimes hes a flying cowpoke, sometimes hes James Franco. Mostly, hes just bad at doing anything other than looking James Dean good. Francos squadron of biplane flying companions makes a motley crew of dissimilar comrades. Theres the black guy who cant get a break in the U.S., the religious guy, the guy whos afraid to fight, the funny guy who cant shoot straight, and the snobby rich kid. Theyre bossed around by an oh-so-dark and dashing squadron commander and default French guy Jean Reno. Whatever happened to Gerard Depardieu? Flyboys exists in a lazy, laid back version of The Great War that simply could not have existed. The pilots lounge around in picturesque France, taking their time to learn to fly and shoot while somewhere over that stand of trees somewhere a war happens. Sometimes they go out and sometimes they die, but our heroes always come back home to a nice cozy, safe bed. The reality of the first terrible world war never really touches the characters in this film and because of that we never get any tangible sense of what exactly it is that theyre fighting for. Lets face it though, if youre anything like me youre here for the dogfights. Prop plane dogfighting hasnt been done right since The Rocketeer and even there that wasnt exactly the point. Biplanes may not move quickly, but the way they leave pilots hanging out there in the open air presents a unique opportunity to electrify audiences with a more up close and personal sort of flying. Flyboys planes look pretty, their CGI frames glistening in the sunlight as they dip, dive, and burn through the sky, but that thrill of being shot at in an open cockpit is nowhere to be found. Theres rarely any sense of speed as they move, and the pilots all react as if theyre being filmed in front of a bluescreen, which of course they are. Theres a lot of talk about how excited these daring dos are to be up in the air, but very little while theyre up there to actually indicate it. Bill uses a lot of really great, sharp looking wide shots, but he never lingers on each shot long enough to give us a real grasp of how it might feel to be in one. Worse, someone made the bizarre decision to tag all the planes machinegun fire with thick smoke trails. If Id never seen a bullet fired in a movie before it might seem cool, but since I have and thus know they dont leave a contrail like a missile, its distracting. Bullets dont spew smoke as they fly towards their targets. Choosing a special effect so outside reality in a film planted so firmly in reality is bizarre. The movie never captures the thrill of dogfighting, however the planes do look sharp on screen and for aviation buffs seeing those old prop engines up there might be enough. For the rest of us, seeing Flyboys means fighting through a plodding, repetitive musical score and a lot of bad acting to get to an unsatisfying ending. Based on a true story or not, this is one adventure that might have been better left on the runway.

Functionalism And Physicalism :: essays research papers

Functionalism and Physicalism While acquiring knowledge on the topics of Functionalism and Physicalism, I ran across many disagreement between the two. Interestingly, those disagreements gave me an impression of different sides arguing with their own support from their own theories. As if an Arabian and a Roman were arguing about whether the number eleven is an "Arabic" number or a "Roman" number. Though, as I read more and more of the readings (especially Putnam's), I started to see a pattern that led me to think that maybe Functionalism is compatible with Physicalism after all; that these two theories can coexist. The claim above is based on the information gathered in the two readings assigned and therefore, I should go step by step in order to arrive at my conclusion that they can indeed coexist. First, I draw Ned Block's elaboration on Metaphysical Functionalism as a start of my argument. As Block suggests, Metaphysical Functionalism is mainly concern about what mental states are; instead of a psychological explanation (Block, p. 172). Moreover, they concern themselves with mental state type; not a specific token of the type. As in the case of pain, they are concerned with a mental state called pain, and not of particular pains (i.e. stomach-ache, pin-pricks, etc.). But, according to Putnam, if the Physicalists does indeed attributes the name "physical states" to the enormous number of mental states we humans have, then, I think it would be impossible for them to be concerned only with the type and not the tokens. But once they started to consider each specific pain (token), they will have to ascribe a different physical-chemical state to each token-state. Ultimately, the common thing "to all pains in virtue of which they are pains (Block, p. 172)" cannot be put in terms of a single physical state. Recall that the same problem does not exist in the consideration of Functionalism because Functionalism concern itself basically with the causal relations between these tokens and not a particular one. Therefore, the common thing that exists in Functionalism "to all pains in virtue of which they are pains" is actually the

Work and Play

The perfect balance between work and play – working hard and getting all the necessary assignments finished, and then being able to come home and still have time to enjoy life. If someone is letting themselves be consumed with work and it is all they can think about, they are forgetting what life is really all about. In society today, people need to become more aware that life is short lived, and we must get the most out of it. That means, when a person isn’t at work, they shouldn’t be working; they should be doing something that they enjoy.In my future, I see myself going into the military field of work, and with the military come a lot of traveling and adventure. Often, I will be living in places that I may have never even heard of. Also, I will experience things that many other people would never even dream of doing. The characteristics I for-see of my future work are as follows – focus, organization, and completed work. I understand that if I want my l ife at home to be successful, I must first have a successful work life. Using these characteristics, I will be able to make sure that my work life does not interfere with my life at home.By focusing, the quality of my work will be at it’s absolute highest; I will not become distracted by events happening at home or even in the world because I know I must focus on my work or else it will not meet the necessary standards. Also, by keeping organized I will avoid many potential stressful moments. I will always know what it is I must get done for that particular day, and I will always know where the things I need are to complete those assignments. If I fell into the trap of becoming unorganized, I would most likely become too stressed out to enjoy my home life even the least bit.As well as staying organized I will always leave my work place with all of my assignments or tasks completely finished. By making sure of this, I will never have to worry about work when I am at home. Not only that, but I will be creating a less stressful environment for my employer as well because he will know that he can always depend on me to get my job done. If I manage to complete all of my work at the workplace, I should never run into problems with my work interfering with home life. Out side of work, one must find something to occupy their time in order to maintain the balance between work and play.Things such as relaxing, extracurricular activities, hanging out with friends, and visiting with family members are all good ways of maintaining that balance. In my future I imagine that the things I choose to do when I am not working are going to be very vital for me if I want to keep my life as stress free as possible. Watching TV and resting are going to be very important ways of â€Å"winding down† for me, without being able to relax every once in a while my work would start to lack quality because I would become bored of it due to restless working.Another characteristic of my â€Å"play† life would be sports and hobbies; these two things are extremely important in my life because without them I would basically have nothing to do. By keeping myself active in sports I am able to live a healthy lifestyle, which can also positively affect my work life. Hobbies, on the other hand, can be a great way to find out something new about myself, and meet new people with similar interests. Next on my list would have to be hanging out with my friends and visiting with my family.People now-a-days must make sure that they find time for their family and friends, because if a person neglects a relationship with someone they can lose that friend or family member very quickly. Too often people become consumed with their work, and completely forget about their friends and family, because they are too busy to ever hang out with them. Although I see my life in the future being tremendous and stress free for the most part, I am slightly concerned about a few thing s.

Negotiating at the table

There are many models that describe a three step method discussion, proposals, conclusion despite which school of thought one prescribes to, the process of preparation, discussion, proposal bargaining, and conclusion apply. Part I Background and Settings The situation described in the following is very much like the last one, where we discussed the purchase of a vehicle. However, in this example the professional car salesman lost customers sue to his lack of following a process to ensure that there was a win-win meet in the end. My wife and I were going to purchase our flirt new vehicle together.We had purchased a used car In the past however the customer/dealer relationship was completely different than the one we encountered. Part II How was it Negotiated Being a first time car buyer carries with it tremendous pressure since you are going tee-a- tee with a person who sells vehicles and negotiates for a living. Being a young couple, we had done some homework on the car we wanted to purchase color, make, and model. We did some shopping around visiting several local dealers to see the price range for the vehicle we wished to purchase (this was before you could Google everything).Therefore, we had prepared ourselves to enter negotiations with the dealer that we felt comfortable in dealing with. On our negotiation team were myself, my wife, and my father (l said we were young). On the team for the dealership was Tony a veteran car salesman and a fairly new salesman, AY, who one could tell was starting a second career. We arrived at the dealership with our research done and our interests and options that we desired for our new car. We also, came with some determination and the attitude that we were going to leave with what we anted and In the range that we desired.After arriving at the dealership, we quickly found the Explorer with the options positions. AY entered the picture and we did the obligatory test drive. Upon returning, the negotiation process began. The first phase introduced by Sahara (2011) is the discussion during this phase, the exchange of ideas, information, offers and counter-offers should be communicated between the two parties. He also goes onto say that the pieces of the discussion that construct a positive and constructive discussion can be undone by negative or imaging behaviors or comments.This second part is the attitude that was brought on by Tony. To begin with, he pushed AY off to the side and began trying to sell the car to my father. His response was, you are selling to the wrong guy, as he pointed to my wife and l. As he continued to sell us his line he continually asked my wife if this or that was her hot button. This was due to the fact that when he began to discuss the price of the car vice the value of our trade-in, my wife became visually We found AY, told him that we would have much rather have dealt with him, but with Tony on the scene the hard work that he had done was quickly undone.PROPOSALS The bargai ning phase proposal involves narrowing the gap between the two initial positions and persuading the other person that your case is so strong that they must accept less than they had planned. (Toolbox, n. D. ) In our situation we never had the opportunity to enter the proposal phase with our salesman. However, about twenty minutes after our departure, our salesman AY called us and asked us to explain the events that drove us away once again so that he could convey them to his director of ales and hoped that he would see the error of the situation and try to bring us back.As AY had hoped the director called us and apologized for the way in which Tony had conducted himself and asked if we were willing to come back and give them another try. This is the point in which we entered our first proposal we come back but the point that we enter at before any rebates and our trade-in was the price they said was their sale price. With some hesitation, he accepted our first proposal and we return ed to the dealership. The mistake of poor attitudes and misspoken words cost he dealership one of their big trading cards.CLOSING THE DEAL This phase formally seals and binds the parties into the outcomes of the agreement. (Karri, 2013) After returning to the dealership, we were met by AY and the general manager. The proposal of the price that we discussed on the phone was represented and we continued form that point. There were some finer details that were worked through form this point however as Sahara (2011) this is permissible when working through the finer details. They offered us an agreeable amount for our trade and with a people of extra to sweeten the deal we were able to come to a final price.The entire process when we returned took less than 30 minutes, though in that time we were able to make final proposals and come to a conclusion on price to seal the deal. CONCLUSION Negotiating through the phases that were introduced can be done in a short period of time or can be l ong and drawn our. Both sides may go back and forth between the phases. (Sahara, 2011) However, with open communication, the avoidance of angering or belittling your opponent and understanding a conclusion an be reached that is amicable to both parties.

Their Eyes Were Watching God1 essays

Their Eyes Were Watching God1 essays In Their Eyes Were Watching God, Janie battles to find Individualism within herself. Janie, all her life, had been pushed around and told what to do and how to live her life. She searched and searched high and low to find a peace that makes her whole and makes her feel like a complete person. To make her feel like she is in fact an individual and that shes not like everyone else around her. During the time of Their Eyes, the correct way to treat women was to show them who was in charge and who was inferior. Men were looked to as the superior being, the one who women were supposed to look up to and serve. Especially in the fact that Janie was an African American women during these oppressed times. Throughout this book, it looks as though Janie makes many mistakes in trying to find who she really is, and achieving the respect that Living with her Grandmother and theWashburns, Janie was surrounded and raised with white children. She always believed that she was white herself, and that she was no different than anybody else. As she was growing up, she was told what to do and how to live by her grandmother. Janies grandmother planned her life out for her. She told her that she must get married right away. Yeah, Janie, youse got yo womanhood on yuh. So Ah mout ez well tell yuh whut Ah been savin up for uh spell. Ah wants to see you married right away. Janies grandmother did want what was best for Janie, but she basically told her what to do instead of letting her know what she wanted for her. Janies grandmother told her exactly who she was going to marry and who she wasnt even to think about. Whut Ah seen just now is plenty for me, honey, Ah dont want no trashy negro, no breath-and-britches, lak Johnny Taylor usin yo body to wipe his foots on. Brothe...

Modern society Essays

Modern society Essays Modern society Essay Modern society Essay The final but worse thing he does to dent his masculinity is betray his family. He rings up immagration and tells them of his family (Eddie and Rodolpho) and where they are currently staying. This goes against Eddies prior actions of masculinity of caring for his family.  Rodolpho, on the other hand, has different views of masculinity. He has no family to take care of so spends his money on clothes and CDs. Because he has no responsibilities, this leaves Eddie to believe he is not masculine. I do not agree because everybody have different views of masculinity, and I think its down to the individual and their situation in life. Its just because he is different that Eddie doesnt like him. The audience are shown that Rodolpho likes to sing. This point is extruded blaitently so its hard to miss. It is shown by him singing paper doll. Eddie considered this unmasculine, but different people do different things. Singing is a unisex activity so I do not consider it feminine at all.  Rodlopho has bright blonde hair. Eddie shows the audience he doesnt like Rodolphos hair by saying his wacky hair. This is another thing that Eddie considers to be feminine about him because it is not very common for him to see it, so it is weird to him. There are many reasons why Eddie doesnt like Rodolpho, and him being unmasculine in his view is only part of that. He first starts to become negative about Rodlpho when Catherine begins to flirt. This is shown regularly throughout their conversations but is tipped when she asked Rodolpho you like sugar? Rodolpho flirts back and says yes, il like sugar which in Eddies eyes shows utter disrespect as Eddie is letting them live in his house. Another but probably the ultimate reason for Eddies dislike of Rodolpho is he believes he is after his green card. He constantly shows this via arguments with Beatrice and Catherine when he repeats hes after his green card. Because Roldolpho is an illegal immagrant he can be deported at any time but if he marries a citizen he can stay. In this case the citizen would be Catherine. Eddie has no proof for this conviction but he is looking out for his family. I belive that both Eddie and Rodolpho are both masculine but are different because of their backgrounds and upbringing. As the play progresses though I think Eddie loses his masculinity as Rodolpho tries to be reasonable, and tell Eddie he love Catherine. To me this leave Rodolpho s the strongest male at the end of the play beause he is tryiong to reason, which would get you far in a modern society.  At the end of the play I do have sympathy for Eddie because he had only been trying to give his family the best and protect them. But in doing so he made some silly mistakes which led to his stabbing

Market to Your Preferred Readership

Market to Your Preferred Readership What do you lead with when you publish a book and broadcast news about it? What is the first line of your promotional copy? What leads on your website? How do you word your social media? If its 99 cents for a limited time, you are choosing to market first to those who gravitate to cheap prices instead of those who want a great story. If its FREE for a limited time, you are catering to those who often want something for nothing.   You may argue with me, but hey, you decide what you think will grab the most attention of your customer base. If you start with price, then you think they make their choices with price. If you start with a story hook, then you cater to the reader who doesnt let price dicate their reading choices. There are other options: -Begin with setting, like I often do with Edisto Beach, to grab tourists and beach readers. -Begin with the authors name, assuming you have a burgeoning platform of readers awaiting your next story. -Begin with the genre: mystery, romance, sci-fi, young adult, etc. But out of all of those, many authors, especially new ones, begin with the price. You might reconsider that choice.   If you lead with price, you also may turn aside the serious reader . . . that reader willing to pay the bigger price. These days, that price isnt all that much, especially with ebooks. At the risk of stepping on the toes of many of my indie-published readers, you tell the world that income and price is your driving force for writing . . . not a legacy to the world of stories. I came to this conclusion as I was going through so many emails, Facebook posts, and small press advertisements, deleting all the ones that began with FREE or 99 CENTS or REDUCED FOR A LIMITED TIME ONLY. These days we are deluged with DEALS. So many deals, in fact, that the word has the potential to cheapen.   Instead, when I consider a book, I look for recommendations, blurb endorsements, taglines, and a great gotcha hook in my genre. I want to know what others think of the book. With my TBR stack numbering 50 not including whats on my Kindle, and so many stories pushed out daily, I want to read a good one. Price may not grab a large number of people, but great word-of-mouth always will.

Discussion 2 Term Paper Example | Topics and Well Written Essays - 500 words

Discussion 2 - Term Paper Example A lot of information can be obtained easily from both countries hence helping the researchers to compare their progress. This may not be an appropriate topic for a dissertation in management. This is because the topic is not wide and darned few considerations have to be made. In fact, the topic is remarkably general hence darned little information can be gathered. For a dissertation, adequate information is required, and a lot of sources have to be considered. This topic is exceedingly shallow, and information can be gathered from one source for one to come up with an inclusive report (Damon et al, 2011, p.87). Therefore, any student intending to come up with a dissertation on this topic should consider such points. Dissertations require one to study a wide field which can provide diverse information hence making their work easy. This topic is not wide enough to be considered for a dissertation. In fact, if it has to consider the company’s computers, it means that kind of information to be collected is extremely limited. This is because an organization has only one point of information hence devilish little information can be obtained. Company technicians can be used to offer all they know about company computers, and validity of this information depends with the technician (Ongino, 2009, p. 67). It is necessary for anyone working on a dissertation to consider interviewing various people to ensure that the information is reliable. Authenticity of information is extremely beneficial because it ensures that the report has dire credibility from its audience. This topic is tremendously famous for any student intending to write a dissertation in management. Since the topic is about many countries, chances of attaining a lot of information. In addition, a lot of people may be involved in data collection hence providing researchers with diverse information (Aslib, 2000, p.98). This is hugely significant because

The Difficulties of Using Phrasal Verbs for English Learners Research Paper

The Difficulties of Using Phrasal Verbs for English Learners - Research Paper Example The rationale behind such a theory is that there exist a wide range of levels and types of multiword expressions which includes idioms, fixed expressions, phrasal verbs, prefabs etc. Grammar courses or EFL (English as a Foreign Language) and / or ESL (English as a Second Language) curriculums and other such textbooks concerning grammar, typically emphasize on the learning of phrasal verbs. As such verbs are comprised of verbs i.e., the content word and particles i.e., the function word, such verbs can be studied and understood with respect to studies aimed at vocabulary building as multiword expressions or in grammar as transitive verbs and separable verbs. Several phrasal verbs lack transparency in terms of meanings i.e., certain phrasal verbs are complicated in structure and form and hence it is difficult to comprehend its connotation in entirety by uniting the meanings of the components, verbs, and particles. The use of such idiomatic meanings makes it difficult for English language learners study and apply such words, even if they are aware of the significance of their use. Although the difficulty in using and learning phrasal verbs is widely known, there is little research concerning this field. This paper on â€Å"The Difficulties of Learning and Using the Phrasal Verbs for English Learners† strives to analyze and understand various aspects including the significance of such words, the types of difficulties encountered by ESL / EFL learners and the various ways of overcoming such difficulties. â€Å"A unit which is a constituent at the phrase level and above† It is often identifiable with such criteria as: being the minimal possible unit in reply and has such characteristics as a regular stress pattern and phonological changes conditioned by or blocked at word boundaries. Grammar is an integral part of language learning that facilitates everyday communication. It is a key factor that influences designing of syllabus for learners, and the central point of

Racing to the Bottom Trade, Environmental Governance by Aseem Prakash Article

Racing to the Bottom Trade, Environmental Governance by Aseem Prakash and Matthew Potoski - Article Example The dependent variable, on the other hand can be defined as the observed result, of the independent variable. The voluntary environmental regulations of ISO 14001 in this research can be defined as the dependent variable. The research seeks to define how the independent variable has had a negative or positive impact on the adoption of ISO 14001 environmental regulations (dependent variable). HYPOTHESIS The hypothesis formulated in this report is that, involvement in international trade has caused many international firms to adopt the voluntary ISO 14001 regulations. The other hypothesis is that adoption rates are lower in export dependent countries than in import dependent countries. This hypothesis has come about due to some critiques believe that these ISO 14001 regulations have been adopted to take environmental action to an international level. This research aims at proving this hypothesis. FINDINGS Different governments have different environmental assessment requirements for or ganizations. Within these governments, there are some whose environmental policies seem to be lax. International trade with the organizations from nations having lax environmental standards becomes significantly affected as other organizations seem to avoid trading with them. The international organization for standardization has created a much accepted level of international standards. The standards of ISO are applied to firms irrespective of the country of origin and are independent of the local regulations. The finding of this report is that many firms, seeking to undertake international trade, have resorted into adopting the ISO 14001 regulations together with the local regulations. The research concludes that there are specific aspects of this regulation which make these firms to adopt it, and it is not due to international pressure. The regulation seems to favor international trade EVIDENCE (QUANTIT & QUALITATIVE) The survey conducted in 108 countries, which has, the ISO 14001 certified facilities provides evidence in this research. The information was categorized on the international trade structure which a country mainly depended on. There are those that are export dependent and others import dependent. The research also seeks to define whether the importing county’s regulations have any effect on the exporting c country’s level in adopting these regulations. For the purposes of this research, the other variables which may affect international trade are entirely ignored. The measure applied is that of adoption of the ISO 14001 regulations. MAJOR THEORETICAL FRAMEWORK (LIBERAL, INSTITUTIONAL The major theoretical framework is the adoption of this regulation is favorable to international trade than other regulations. The effects of other controllable variables like international and domestic controls seem to be over come by this regulatory policy. COUNTERARGUMENTS There are many arguments aroused by this research. Globalization critiques ar gue that the adoption of ISO 14001 regulation necessitated by international trade undermines the set government regulation. On the other hand, those in support of globalization argue that the governments should try and standardize their environmental regulation for the purpose of international trade. They further argue that due to the discrepancies in government policies, only the ISO 14001 regulations can be applied internationally in a standard way. They argue

My Final Exam Essay Example | Topics and Well Written Essays - 1750 words

My Final Exam - Essay Example Bottom-up mode, on the other hand, rooted for rural development and distributional issues through small-scale bottom-up projects that directly engaged the urban and rural poor population in income-generating schemes. The advocated activities are envisaged to generate profit, savings, and investment at the grassroots level, thus reducing the need for income to trickle down via the market hierarchy (United Nations 2009, p.4). Bottom up initiatives highlight the participation of the local community in development initiatives and empower the communities to establish their own goals and the means of attaining those goals. One of the most significant and critical issues regarding international development is getting the right resources to places where they are needed most, and guaranteeing that the resources remain integrated in a sustainable manner. In fact, some authors assert the catastrophe of aid is the absence of accountability and meaningful investment. The authors assert that the massive monetary allocation to developing countries projects has failed to deliver the envisaged objectives, and the countries manifests shockingly minimal growth. This may flow from bureaucratic interventions by governments, foreign agencies, or multinationals, which frequently impose top-down solutions that ignore the needs and wishes of the bottom. Conversely, acknowledgement and addressing of community issues through community-developed remedies is critical to the understanding of the delicate intricacies of local issues, as well as to the success and sustainability of such projects (United Nations 2002, p.65). Capacity building can be delineated into four interventions directed at producing sustained change. These include top-down approach; bottom-up approach; partnership approach; and community organizing approach. Participatory approaches to development require redefining of the relationship between donors, development workers,

Personal Mastery and Effective Team Learning Essay

Personal Mastery and Effective Team Learning - Essay Example From this discussion it is clear that  personal mastery was viewed by Peter Senge as a creative approach towards an individual’s life rather than just being competent in various tasks. A person maintains creativity in all aspects of living and avoids being spontaneous in regard to the daily challenges that one faces. A person applies creativity to accomplish what he/she needs in life through personal mastery.As the study stresses a person needs to possess a clear vision and a sense of purpose in life to accomplish personal mastery. It is important to maintain a balance between the prevailing reality and creativity and also to be capable of lessening the negative aspects of conservative beliefs that hinder personal mastery and obligation to stand for the truth. Individuals engage in regular improvement to enhance personal mastery. In other words, there is usually no end to improvements, and an individual is in charge of his/her personal mastery. It involves always exploring n ew ways to expand personal knowledge, which as Amy Tan demonstrates in her talk, is accomplished through creativity. She believes that something may come out of nothing. The individual needs to ensure that he/she learns new things often from different people in the day to day interactions. Such opportunities, though immeasurable may widen a person’s scope of thinking and approach towards learning.  The person expands his/her knowledge base through creativity. Personal mastery allows professional development and satisfaction in the day to day activities.

Social Media in the Public Sector Dissertation Example | Topics and Well Written Essays - 1500 words

Social Media in the Public Sector - Dissertation Example In the midst of Arab uprisings, the role of social media such as Twitter and Facebook and their utilization by the Government 2.0 goes largely ignored (Council on Foreign Relations, 2011). While some research has attempted to examine the use of social media in the private sector, little attention has been given to the use of social media by the Government 2.0 in Arab countries in controlling and channelizing the thought processes of Arab citizens and averting such uprisings as happened recently. Background Previously, the world was organized around the traditional system of messages communicated via a single knowledge repository to all stakeholders with little or no interaction ‘amongst’ these stakeholders (Evans, 2008). However, the contemporary networked world is just the opposite with two-way communication being the norm. Social media has played a significant role in the birth of the boundary less world, with ease of collaboration and interaction amongst participants (Evans & McKee, 2010). Recent uprisings in Arab countries are raising concerns about the need for government to interact with its citizens, listen to their concerns and respond to them (Idle & Nunns, 2011). Governments in UAE have introduced blueprints for social media for government organizations in line with the e-participation directives (Abdallah & Albadr, 2010). Research indicates that approximately 30% of government organizations in Dubai have successfully adopted the use of Web 2.0 and social media technology at their place of work and another 30% plan to do the same in the coming 3 years (Abdallah & Albadr, 2010). ... by Arab governments is a step further in the concept of â€Å"open governments† which is a people-oriented strategy, in line with principles of true democracy, which is reflected in long term partnerships between the government and the nation’s citizens at a holistic level (Andersen et al., 2010). The concept is to engage the citizens by using ICTs that enhance trust, collaboration and participation between the government and its citizens. The notion of e-government includes but is not limited to, e-participation, a term that recognizes that two-way communication can be efficiently achieved via social media technologies by allowing the user (citizen) to interact with the government in real time (Macintosh & Tambouris, 2009). 2. Aims and Objectives The aim of this research is to identify, describe, and critically analyze the factors responsible for the need for use of social media in the public sector and establish the significance of social media as a tool for fostering Government 2.0. The objectives are as follows: 1) to define the tools used by public sector government organizations under the umbrella of social media 2) To determine the most significant tool in social media adoption in Arab world 3) To determine the extent to which the economic impact of e-government can be established 4) To examine the benefits of an open government and the role of social media in promoting it 5) To examine the challenges of implementing the social media networking technology in the context of promoting Government 2.0 6) To establish the differences between countries that are promoting Government 2.0 and those that are not 3. Intellectual Challenge: Within private sector businesses, there is evidence of use of social media as a tool for enhancing communication with stakeholders

Personal Mastery and Effective Team Learning Essay

Personal Mastery and Effective Team Learning - Essay Example From this discussion it is clear that  personal mastery was viewed by Peter Senge as a creative approach towards an individual’s life rather than just being competent in various tasks. A person maintains creativity in all aspects of living and avoids being spontaneous in regard to the daily challenges that one faces. A person applies creativity to accomplish what he/she needs in life through personal mastery.As the study stresses a person needs to possess a clear vision and a sense of purpose in life to accomplish personal mastery. It is important to maintain a balance between the prevailing reality and creativity and also to be capable of lessening the negative aspects of conservative beliefs that hinder personal mastery and obligation to stand for the truth. Individuals engage in regular improvement to enhance personal mastery. In other words, there is usually no end to improvements, and an individual is in charge of his/her personal mastery. It involves always exploring n ew ways to expand personal knowledge, which as Amy Tan demonstrates in her talk, is accomplished through creativity. She believes that something may come out of nothing. The individual needs to ensure that he/she learns new things often from different people in the day to day interactions. Such opportunities, though immeasurable may widen a person’s scope of thinking and approach towards learning.  The person expands his/her knowledge base through creativity. Personal mastery allows professional development and satisfaction in the day to day activities.

Qualitative Research Methodology Paper Example | Topics and Well Written Essays - 1250 words

Qualitative Methodology - Research Paper Example While computer technology offers a plethora of benefits in its application to police administration, I assume that it would be met with resistance from management, employees, personnel, and other parties involved. The police administration has been using their old routines and systems for the past decades; abandoning those old routines in exchange of new technologies may pose difficulty for some people. It would take a lot of effort for the people involved to unlearn what they have been doing for the longest time, and then learn and adopt a new system that would eventually replace the old system. Those difficulties, challenges, and resistances must be properly addressed in order for the new system to survive and become successful. Finally, the behavior and attitude of people toward computer technology is mediated by the meanings and experiences they have with it. People possess both positive and negative opinions about using computers in police administration. In addition, the role o f computer technology in their lives is determined by their age, gender, class, and an entire system of values and beliefs. These values and beliefs, when uncovered, would yield a better understanding of their perspective and lead to the development of an E-Administration that is specifically tailored to suit their needs. Considering the abovementioned assumptions, a methodology that would allow me to gain a deep understanding of the subjects being studied is necessary. A methodology that would reveal the insights, beliefs, and experiences of the people would work best for my study. Among all the qualitative research methodologies available, ethnography is what I consider the most proper methodology that would yield the necessary data for my study. 2. Ethnography In a nut shell, ethnography tells the beliefs, values, and attitudes of a certain group of people or culture about something. Primarily applied in anthropology and sociology, the application of ethnography has been extended in the areas of market research, business, and practically any group of people or culture where an understanding of their beliefs, experiences, and attitudes is needed. Using ethnography would uncover the perception and opinion of the RAK Police about using computer technology in their administration. It would also reveal the meanings they hold about technology, which, in turn, influences their attitude towards computers. This would allow me to identify the probable reasons they have in avoiding or accepting the new system. Ethnography would allow me to see patterns of behavior that can be understood rationally and intuitively in a real world context. Their behavior towards the old system would expose the underlying problems and limitations. Understanding the problems of the old system is useful in designing the structure of the new system. Their behavior towards the new system, on the other hand, would serve as a measure of their readiness to accept E-Administration. Ethnography, in addition, would reveal the prevailing norms that shape the perception of the police administration about computer technology. Norms refer to the beliefs and values that a society hold about something. With ethnography, the challenges and resistances which are rooted in the

The Machine Stops Essay Example for Free

The Machine Stops Essay We all look in to the future and hope to see our world different and filled with news things. The problem is we can’t see what will become of us and what is in store. In â€Å"The Machine Stops†, by E. M. Foster, a world never imagined is played out in to a short story, wrote in 1909. Paul Rajilich, who brought the story to light, states that Foster’s story has several notions of invention that have come true throughout history, after 1909. Foster’s ideas of inventions have become relevant in today’s society, from when it was wrote in 1909. Along with the relevance in today’s life, this short story acts as a teaching tool to all that read it. As the times are changing, and the world is evolving, we are inventing new ideas and new machines. â€Å"The machine stops†, has underlining inventions that have evolved into greater machines that Foster may have predicted. Some of the notions include, air plans, which are called air-ships, in the story they are used to carry passengers to different destinations just as they are today. Movies are a part of our day to day life but in 1909, Foster envisioned a cinematophones, which project movie like projection on a viewing screen. Some of the inventions have similar names to the names we use now like, oxygen tank, an apparatus that carry’s oxygen to a person, but in â€Å"The Machine Stops†, they call this a respirator. The biggest invention that plays into today’s life is the machine itself, we look at this as our brain it controls our movements and our thoughts day to day. In â€Å"The Machine Stops†, the machine does everything for the citizens, it controls what they do and when. Foster’s story acts like a window into the minds of the inventers who developed some of these apparatus. Technology will always be relevant to everyone’s world some way or another in our society. Specifically in â€Å"The Machine Stops†, the citizens live in honey comb like houses, and everything revolves around the machine. The residents of these houses look to the machines for everything from communication, food, entertainment, and to their health. In today’s world, the technology that’s offered gives people the opportunity to develop resources to live in their own homes for long periods of time. In the story the residents communicate through an apparatus that the machine brings to them; in today’s society we use our computer and phones so that we can see and talk to people on programs like Skype at home. Connection to the outside world is easier now that we have access to the internet, we can obtain food, a job, and have a good social connection online. Over the years, technology has changed drastically, but in Foster’s story many of the ideas are still relevant today. In our society, citizens have surrounded themselves by technology, from the way they communicate to the way they view entertainment. Rajilich’s claim of â€Å"The Machine stops† is completely true, that the story has many connections to the society today. In the story it refers people can live in a bubble like form, which can be possible in today’s world with all the technology that is offered. With the technology changing daily and new inventions developing, society will forever be changing form to adapt to new technology.

Effects Of Block Scheduling :: essays research papers

How Block Scheduling Effects In recent years many educators have voiced their concern about as losing our edge in the global marketplace as well as an apparent decline in American students' achievements. This has become a recurring belief for many teachers, parents, and school districts throughout the United States. As a result, many states have begun to increase the amount of units necessary to fulfill graduation requirements in hope to enhance education and make American students more globally competitive. As many districts have found, it is not feasible to add more subjects to the already demanding 6-or 7-period days. The problem in doing so is that there was little time for electives. At the same time they began to find that adding classes only took away time from other parts of the curriculum already established. While some districts fumbled with the idea of adding classes and minimizing losses in other areas, a large number of schools, more specifically 25-40 percent of U.S. high schools adopted block scheduling (American Federation of Teachers, 1999). It is apparent the block scheduling craze is thought to be a fix all solution to the problem, at least for those districts and individuals looking for anything to help increase the status quo. In a nutshell, block scheduling is the practice of breaking up school time into blocks or units of classroom time. More recently we have seen this practice redefined to stand for a restructuring movement for longer classroom periods. Typically average class periods ranged from 45-50 minutes long. Block scheduling has taken this traditional style of time management and have increases class periods anywhere from two to four times longer. As one might be amazed at the novelty of more time in the classroom, it is vital to understand that number of class periods are correspondingly decreased, thus the overall length of time is virtually the same. The majority of information gathered and the studies reviewed tend to overwhelmingly represent the results derived from the two we are describing. Hence from this point forward the term "block scheduling", as used in this paper shall consider the first two categories one and the same. It has been taken into consideration and concurred that there are many variations of block scheduling, however all research, testimonials, cases, and opinions taken into consideration are of the specific type of block scheduling mentioned above. It has also been taken into consideration that there may be many uncontrollable variables that directly and indirectly skew the results of some of the studies.

Negative Effects Experienced By Our Children :: essays research papers

Cause and Effect Negative Effects Experienced By Our Children   Ã‚  Ã‚  Ã‚  Ã‚  What have I done? What will my children have to endure today because of the mistakes I made yesterday? â€Å"†¦ but causing the negative effects of the parents’ offenses to be experienced by their children and grandchildren†¦Ã¢â‚¬  Exodus 34:7 (Complete Jewish Bible)   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"And do you, MaLinda, take this man to be your lawful†¦Ã¢â‚¬  I don’t think I love this man, but what do I do? I’m four months pregnant. What would people think of me if I didn’t get married? And all these people-how would they feel-making them come here and then I say no? What do I do?   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"†¦To have and to hold, so long as you both shall live?† Sigh-â€Å"I do.† Oh God, I hope I didn’t just make a mistake.   Ã‚  Ã‚  Ã‚  Ã‚  Sometimes I wonder how different things would be had I not made that second mistake. The first, well that was having sex outside of marriage. I knew it was wrong, but who knew HOW wrong? I didn’t just affect me-it affected my family, his family and the lives of my two children. Sometimes I think they got hurt the worst. Eight years of marriage. How long did they suffer? How long before I realized what was going on?   Ã‚  Ã‚  Ã‚  Ã‚  My daughter was two years old when I decided that maybe another baby would help. So we had our second child, a boy. It didn’t help. There wasn’t a lot of arguing. There was no communication, just existence.   Ã‚  Ã‚  Ã‚  Ã‚  It was April 1998 when I received the call. One of my former daycare children had made a complaint. There had been suspicion, but not evidence. They called me in-asked me questions. They asked my children questions. I don’t know if we helped.   Ã‚  Ã‚  Ã‚  Ã‚  It was June 1999 when he was found guilty of lewd acts with a minor-2 counts. It’s been 6 years since I’ve removed my children from that house. I still see the negative effects of the mistakes I made. My daughter suffered from emotional stress. For example, for a while we had problems with her seeing imaginary friends. She would watch her two dragons fly around the room or outside of the vehicle. It got to the point where she could even shrink them to fit into her pocket. This way she could take them to class with her. It became even more serious when she tried to get her brother and two cousins involved in playing with her imaginary dragons.

Evaluation of a computerised system Essay

Meeting the requirements specification In the evaluation of this project, the first things that must be considered are the first objectives that were set for the system to meet. This is the requirements specification. I will break down each objective listed in the requirements specification and discuss whether the objectives have been met.   To complete the new system by the deadline agreed This requirement was met. The date that was arranged was the 21st March 2008 and the date that was used on the calendar of dates was also this date.   The database will need to be able to store enough records. The hardware that was acquired for the new system to be stored on in the end was a 120 GB hard disk, and then was well enough to store the whole database of records on.   The system will need to alert the user when stock is low or has run out The query ‘Out of stock’ along with its report counterpart is enough of an alert to let the user know that staff has run out. However, there is no way of checking when stock is low, and the ideal alert for items that have gone out of stock would be automatic rather than the user having to run the report or query. Data must be backed up to minimise loss of data and to reduce the amount of work if data does get lost A sufficient back-up plan has been constructed which included at least two ways of backing up records at regular intervals.   To find information about an item quickly The ‘Find product’ query is a good way of finding information about an item quickly. It allows the user to search for an item using its name or in a separate query a product ID can be used. Alternatively, items can be browsed through using the Products form.   Generate a unique ID for each customer entered into the database. A unique ID for each customer that is entered into the database is generated.   Generate a record for customer details entered into the database The Customers form is used to enter customer details into the database, and its ‘Add new record’ button is a way of generating a new record for the data that has been input.   Produce an error if the customer already exists in the database This objective has not been met directly, however there are measures that can be taken to see if a customer already exists in the database. An error is not produced automatically, but a query has been created to check the database for the customer. Show the new customer table when a new customer has been added When a new customer is added the new customer table is not shown, however this is not necessary as the user isn’t able to view the tables, but the data is immediately accessible by the user via the Customers form.   Show the new customer table when a customer has been deleted The same applies for deleting a customer as applies to adding a new customer. The data is not shown as a table but is immediately accessible via the Customers form.   Generate a unique ID for each product added into the database. A unique ID for each product that is entered into the database is automatically generated.   Generate a record for product details entered into the database When details of an item are entered into a Products form and the ‘Add new record’ button is clicked, then a new record is generated for that data that has been input.   Show the new product table when a product has been added The same applies to this as applies to customers.   Show the new product table when a product has been deleted The same applies as above.   Generate a unique ID for each staff member added to the database. A unique ID is generated for each staff member that is entered into the database is automatically generated. Generate a record for each staff member added into the database When the details of a new member of staff are entered into a Staff form and the ‘Add new record’ button is clicked, then a new record is generated for that data that has been input. Show the new staff table when a new staff member is added into the database The same applies to this as applies to customers.   Show the new staff table when a staff member is deleted from the database. The same applies as above. Generate a unique ID for each sale that takes place A unique ID is generated for each sale that takes place is automatically generated. Generate a record for each sale that takes place When the details of a sale are entered into the Sales form and the ‘Add new record’ button is clicked, then a new record is generated for that data that has been input. Show the new sales table when a sale has been added into the database The same applies to this as applies to customers.   Update the stock levels for the item purchased after a sale. The same applies as above.   Produce an error message if the customer doesn’t exist When a sale is conducted, if a customer ID doesn’t exist in the Customers table but is entered into the Sales table then an error message is produced.   Produce an error message if the item isn’t in stock An error message is not directly produced if an item is in stock, but when a staff member uses a query to locate an item to reduce the stock by 1, they should notice that the stock level for that item is already 0. Correctly archive data from the sales table. Data can be archived from the sales table using two queries that have been created: an append query and a delete query. Data older than 28 days in the Sales table is appended to the Archived Sales table using the first query, then data older than 28 days in the Sales table is deleted using the second. Summary table of requirements specification Here is a table to summarise whether or not the original requirements specification has been met or not: Objective no. Target met Target partly met Target not met Reason for not meeting target Page reference 1 X 2 X 3 X Report created to tell user all items out of stock. 4 X 5 X 6 X 7 X 8 X Query created to check existance of customer 9 X Tables not accessible by end-user, but data viewable in form 10 X Tables not accessible by end-user, but data viewable in form 11 X 12 X 13 X Tables not accessible by end-user, but data viewable in form 14 X Tables not accessible by end-user, but data viewable in form 15 X 16 X 17 X Tables not accessible by end-user, but data viewable in form 18 X Tables not accessible by end-user, but data viewable in form 19 X 20 X 21 X Tables not accessible by end-user, but data viewable in form 22 X 23 X 24 X. Report created to show all items out of stock, and when updating stock levels staff should know it is out of stock. 25 X Signed: _____________________________________ User response In the Implementation section of this project I issued the staff at the shop with a copy of the new system and a questionnaire to fill in about using it. Here are the results of the questionnaire that I obtained. The main menu is easy to follow. True / False 10 0 Comments towards this statement indicated that the main menu was very easy to follow and needs no improvement. It is easy to navigate around the whole system. True / False 10 0 Comments on this question also indicated that it needed no improvement. There was indication that each area of the whole system is accessible via the main menu. The layout is consistent. True / False 10 0 There were no comments about this statement. The text throughout the system is easy to read. True / False 10 0 Comments stated that font was large enough to read, and that the contrast in colour with the background was significant. The colour scheme is appropriate. True / False 10 0 Comments say that the colour scheme is consistent, simple and attractive to the eye. The system is secure enough. True / False 2 8 Comments towards this statement indicated that when the system is run, the whole system is accessible and therefore a password should be required in order to gain access to the system. Your user-guide is easy to follow and read. True / False 10 0 Comments mainly say that the user guide is straightforward and easy to follow. It explains how to use the system sufficiently. Command buttons are all in a suitable place. True / False 10 0 Comments explain that command buttons are in a logical order and are well laid out. All of the drop-down lists work. True / False 10 0 There were no comments about this statement. All of the correct information is stored. True / False 10 0 Comments mainly say that data is entered into forms and is successfully stored in tables. Reports are sufficient and have a good layout. True / False 10 0 Comments say that the layout of the reports is consistent and the reports show sufficient information. All dates stored within the system work correctly. True / False 10 0 Comments mention that the date is automatically entered into the sales table, and all other dates within the system correctly work. The validation rules work. True / False 10 0 Comments say that validation minimises errors when typing and makes the user aware that they have made a spelling mistake. The validation rules are helpful. True / False 10 0 Comments say that spelling mistakes and typing errors are minimised due to the validation rules that are in place. Almost all of the questions received fully satisfied answers. The only exception was that the database was secure enough. This received a slightly negative response along with suggestions that the database should have a password. This was originally included in the design of the project but was left our during the system development stage. The problem was, however, rectified and the system was accepted. Good points, bad points and possible extensions From my evaluation so far and the user’s questionnaire, I am able to create a list of good points and bad points of the system: Good points   The switchboard allows easy access around the whole of the system   A professional-looking colour scheme has been created to give the system a sense of consistency. On-screen text is clear and easy to read due to a simple font and high contrast to the colour of the background   No faults were detected in the user guide and everyone seems to be able to use the new system   Error messages are clear so that they can be corrected when they occur Validation on fields improves reliability of data that is entered into the database and validation rules are found to be useful   Some areas of the database have automatic data entry, such as ID fields and some date fields, reducing the amount of work for the end-user   It is quick and easy to enter data due to the forms that have been created. Drop-down lists are available on some fields to make it easier for the end-user to enter data Bad points Backing up can be quite slow and time consuming due to data transfer on to the particular USB drive that was purchased having a slow transfer speed. Burning data on to discs, and also removing data from discs, is slow   Having to run two queries to archive data is tedious, as it would be much easier to only have to run one command in order to do it   Archiving data is easy to forget and it would be useful to have a reminder every 28 days Limitations. The system still has some limitations, despite the fact that it has been improved greatly, with improved efficiency and much less chance of errors being made. Here is a list of limitations that the system has, and also some of the system requirements that were not completely fulfilled. There is no automatic alert to tell the user that stock levels are low and that more need to be ordered in   Paper has not been completely eliminated from the system. Reports are used to create lists of data to store in an archive, or to give information to the stock control manager when ordering new stock without having to load up the system The system is not able to produce reminders every time data needs archiving   There is no error message generated when a user is entered into the database again Possible extensions There are still extensions that could possibly be made to the system, and time and funds permitting, these are still possible to implement at some stage. Here are some of the extensions that could be made:   When carrying out a sale, it would be a good idea if the stock levels could automatically be updated to reduce the stock levels by one. An alternative to this would be to allow the user to reduce the level of stock via the sales form, rather than having to locate the correct record using the products form   It would be a good idea for the database to produce a reminder every 28 days to remind the user to archive old sales. This would reduce clutter in the database and decrease the amount of time it would take to look at data in the sales table   To allow the stock control manager to create a list of stock that needs to be ordered in automatically so that he could send this to the manufacturer. This would greatly reduce his workload.

Child developmend from birth to 19 year old Essay

1. Describe the expected pattern of children and young people’s development from birth to 19 years , to include: a) Physical development. b) Communication and intellectual development. c) Social, emotional and behavioural development. Answer: Physical development: At 0-3 years New born babies have little control over their bodies. Their movement depends on series of reflexes, as they get older they start to develop series of movements and actions called the ‘gross motor skills’ such as crawling, sitting, grabbing, pointing, running rolling, hopping, jumping, and so on. In their second year, children should have better ability to control their movement. In their third year, children would start to develop some ‘fine motor skills’ such as painting, colouring, and scribbling. They would enjoy looking at, and turning the pages of books. At this age they should be able to use a cup and feed themselves. At 3-7 years. At this stage, children will be refining the skills developed so far, they will have more confidence and more control over the fine motor skills such as cutting, writing and drawing. At 7-12 year. Children would start to have hobbies and interest such as sports, dance, drama, and songs. Children will continue to develop and refine many of their skills. The girls will start to show signs of early puberty from age 10-11. Puberty in boys usually start later. At 12-16 years. The boys will be starting to go through puberty and many of the girls would  be completing their puberty and having regular periods, as a result of the different stages of puberty, the boys and girls would vary in height. At this stage most girls are taller than boys and the young people will be growing stronger. At 16-19 years. Young people are considered as adult, although many girls may be physically matured at this stage, the boys will continue to grow until their mid 20s. Communication and intellectual development: Children’s communication and intellectual development depends to a large extent on their own experiences and the opportunities they are given from the earliest age. At 0-3 years Babies will start to be listening to languages around them and enjoy songs and games. Some children will start to speak at 12 months, although not clearly. By 1 and 2 years, children will start to put words together and their vocabulary will increase. Between age 2 and 3, Chhildren will start to used negative and plurals in their speech, although they will make errors in their grammar when speaking. At 3-7 years Children become more social and have wider experiences. They ask large amount of questions and will be able to talk about things in past and future tenses with greater confidence. They will start looking for adult approval and will be starting to learn how to read. At 7-12 years By now most children will be fluent in speaking a language, they would be able to transfer information and think in a more abstract way. At this stage, children will be developing and refining their skills at reading and writing. They will be more able to think and discuss ideas. At 12-16 years Young people will be selecting and taking GSCEs and A levels, they will usually now have a clear idea about their favourite subject .this is the stage young people want to feel like they belong. At 16-19 years Most young people are leaving school and are thinking of the career path to take and university choices. They will be able to focus on their area of strength and be able to develop it more. Social, emotional and behavioural development: At 0-3 years Children will be starting to find out about their own identities. They will form strong attachment to parents and careers. At this stage children have tantrums through frustration and will want to do things by themselves. At 3-7 years Children will start to play with peers and socialise using imaginative play. They will start to learn to understand the importance of boundaries and why they are necessary. They will still seek approval from adult. At 7 -12 years Children will be increasingly aware of what others may think of them. At this age children’s friendship becomes more settled and they have more friends. At 12-16 years At this age young people find themselves under the pressure of growing up and with increasing expectations from adults. Their self esteem can be very vulnerable. They will want to be independent of adult, therefore spend more time with their friends. They may look all grown up but at time they still display childish behaviour. At 16-19 years At this stage the young people have now in adulthood, they will still need  advice and guidance from more experience adult. They will lack experience and emotional maturity in the ways they interact with others. Question: 1.2 Describe with examples how different aspect of development can affect one another. Answer: Example 1: sports; this is considered a physical activity. It develops the child physically and it also affects other aspects of a child’s development. Physical development: a child that is active in sports refines their motor skills, will be strong, healthy, have an improved hand-eye coordination, normal growth and a toned body. Social, emotional and behavioural development: sports can improve a child’s relationship with other especially when it is a team sport. It builds confidence in the child. Child learns to share and take turns. Communication and intellectual development: sports can help to improve the intellect of a child. It is well known that physical exercise allows the body to pump blob to the brain thereby nourishing the brain. This improves sharpness/alertness of the mind and body. It promotes communication as child communicates among team members. It improves the child’s measurement of speed, time, quantity, how to tackle and overcome obstacles, therefore improving reasoning abilities. Over-all the child will be more confident with himself, other people and situations. Example 2: Disability: this refers to a condition which restricts a person’s mental, sensory, or mobility functions to perform a task. Physical development: some disability can cause stunted growth or make a child not to be able to participate in some physical activities. Social, emotional and behavioural development: Because of this disability in the child, he may not make many friends; this can cause the child to be emotionally withdrawn because some children make fun of his disability. This could create lack of confidence in the child. Communication and intellectual development: due to this lack of confidence in the child because of his disability, the child becomes shy and an introvert. Example 3: Illness: this refers to a child being sick. Physical development: a child that is sick or sickly would not develop well physically. The child would be unable to participate in physical activities. Social, emotional and behavioural: the child would not have many friends. The child may be withdrawn and shy. Communication and intellectual development: The child may grow to lack self confidence. Since he/she is always in and out of hospitals, his/her learning in school will suffer. Question: 2.1 describe with examples the kind of influences that affect children and young people’s development including: (a) Background (b) Health (c) Environment Answer: a) Background: the background of a child affects the child in many ways. For example, most children from broken or unstable family background with lack of parental guidance, can lack self confidence, may be withdrawn from their studies and have the tendency to pick up fights in school. On the other hand, children from stable family with both parents and parental guidance, would have confidence, is more likely to be attentive in class and emotionally stable. (b) Health: the health of a child can affect the child all aspect of development of the child. Example: a child that is suffering from some medical condition, will not be able to participate in sporting activities, therefore would not be physically strong like the others. This ill health can create lack of confidence in the child. The child is likely not to have many friends. The child may become shy and reserve. (c) Environment: people are usually the product of the environment they grew up in. Example: when a child lives in a poor and deprived environment, this Affects the child. Statistics show that children who are from deprived background are less likely to thrive and achieve well. Question: 2.2 Describe with examples the importance of recognising and responding to concern about children and young people’s development. Answer: Example 1: if I feel some concern about a child’s ability to read in a certain class, in the case of primary pupils, I refer to the class teacher and also the SENCO so that they can be aware of the situation. The class teacher then can inform the school and after the parents of the pupil so that some extra help can be given to the child at home. It is important to recognise and respond to concern about child development early so that children don’t struggle through out school and later drop out. Example 2: in the case of a young person being destructive or showing inappropriate behaviour in secondary school, I refer to the SENCO (special education needs coordinator) and also give date and example for the reasons for my concerns. This is important for the young person’s proper development and also that the other young people in the school would not be influenced by this inappropriate behaviour. Question: 3.1 Identify the transition experienced by most children and young people. Answer: Transition is any significant stage or experience in life of a child or young person that can affect behaviour and/or development. 1) Child being promoted to a higher class in primary school. 2) Year 6 pupil in primary school moving on to year 7 in secondary school. 3) Young people getting into college or university after their secondary school. Question: 3.2 identify transition that only some children and young people may experience. Answer: 1) Parental separation: This is when parents become divorced or separated. One parent moves out of the family. This can destabilize children and affect their learning and development in school. 2) New sibling: when a new child is born into the family, all attention shifts to take care of the new baby and the other children may feel abandoned. 3) Bereavement: the death of a close family member can be very traumatic for a child; school should have some procedures in place to help a child deal with it. 4) Moving house: Moving can be unsettling for children, especially if they move from a distance away and had to change school and friends. Procedures should be in place to help the child settle well in school. 5) Parental change of partner: This can affect the child greatly, depending on the amount of contact they have with the absent parent and the way they relate to the new partner. 6) Change of carer: Pupil who is in care or who had a number of different homes may find it difficult to cope with change of carer. 7) Illness or injury: Pupils may be affected by ill health or injury and would have to come to terms with the change in circumstances, whether these are their own or of loved ones. Question: 3.3 Describe with examples how transition may affect children and young people’s behaviour and development. Answer: 1) Children going through the transition of illness /injury may become quiet and withdrawn due to their illness. 2) Children who just got a new sibling in the family may become attention seeking and start to demonstrate uncharacteristic behaviour so as to gain the attention of his/her parents. 3) Children who just moved to a new location may become anxious about the new school and environment, wondering if they would be able to cope with the change in circumstance. REFERENCES 1. Understanding child development by Lindon Jennie 2. Supporting teaching and learning in schools- By Louise Burnham and Brenda Baker. Describe the Expected Pattern of Children and Young People’s Development from Birth to 19 Years 7.8 of 10 on the basis of 2786 Review.

Intel Branding Strategy Case

The University of IOWA Tipple School of Management IMBA Program – Intake 6 Prepared By Group 2: Kimmy Wong Diana Hung Mike Yeh Ken Wan Date: 18/07/2009 1. Was the Intel Inside campaign worth it ? What were its strengths and weaknesses? The unfavorable judgment against Intel â€Å"386† trademark in 1991 indicated that any competitor could market its product using the same marks, numerical sequencing, used by Intel. To differentiate from competitors and solve the problem of market confusion among the product offerings, Intel developed an alternative branding strategy by focusing on building the company’s brand image instead of product-based brand strategy. Under the new branding strategy, Intel was established as a brand, a reliable and premium brand, ably transferring the equity of â€Å"386† and â€Å"486† microprocessor to Intel, the company and to distinguish Intel products and to communicate the depth of Intel as a corporation with respect to its competitors as well. To boost the awareness of Intel’s brand name and strong differentiation, the company employed a series promotion campaigns to reinforce the main message of â€Å"Intel Side† aggressively after loss of trademark. Detail of their promotion campaigns are as under: [pic] Intel campaign has successfully introduced the microprocessor to the market and consumers can identify its microprocessor technology. Its success laid the groundwork for moving into next generation. Through repeat impressed promotional message be certain that consumer have Intel technology on the inside. As Intel is the leader and the best microprocessor supplier. In Intel Inside campaign, the company applied â€Å"push† strategy to seek support of the OEMs by encouraging them using Intel microprocessor in manufacturing their product and including the Intel Inside logo in their print ads. Under this strategy, Intel found much infusive reaction from OEMs, created a great awareness of â€Å"Intel Inside† logo and driven positive perception and favorable association towards Intel brand simultaneously. With the help of the program, Intel cut the utter confusion clones bring to the marketplace. In turn, strong brand image and premium status has been built successfully. Moreover, the campaign powerfully in reinforcing on two key associations: â€Å"safety† and â€Å"technology†- whenever and wherever consumers saw the Intel logo and also created a brand image for products that fall under the Intel Side umbrella. At the same time, a â€Å"pull† effect was generated on the consumer and presented a very persuasive argument for OEM to use its product. In turn, it built a remarkable brand value to Intel, the company and its stakeholders as well. This campaign had demolished the negative perception of Intel and well-reposition Intel as a premium brand with promising of â€Å"Safety† and â€Å"Technology†. The new established brand successfully differentiate its product from competitors and help Intel move the market forward into new generations of microprocessor and to leverage its advantage and equity to its new generation of technologies. Frankly, the campaign is worth it since Intel got more than 700 OEMs to signed for the program and induce the first and second tier big OEMs to join co-operation program as well via the â€Å"pull† effect successfully. Consumer research indicated that most viewers of the TV ad remembered the Intel name instead of the product. The Intel, on the other hand, proved much more successful in educating the consumer on the specific product attributes associated with the Intel processor and created a favorable association and positive perception for consumers that they look for Intel inside their PC when making selection. In turn, a synergy effect has been well created for its brand Intel, the company and their customers till today. With the help of the program, Intel’s brand image is indeed associated with power, reliable, affordability, compatibility, technology and experience globally till today. Again, it is an effective campaign which generated lot of awareness for Intel and made the company and its chip program newsworthy in the eyes of the general and business press, and it helps build some creditability and enhancement to the OEMs’ message in the ad as well. Intel is being recognized as the technology leader which has the strongest image on quality, compatibility attributes and became more familiar, popular and delivered a quality message in the world. OEMs benefited from the campaign that their products become a quality product because of Intel chip inside. The Intel brand is one of the top ten known-brands in the world. You can credit these to the Intel Inside program. However, not all the OEMs, especially the first and second tier, were agreed and appreciated with such cooperation program would be greatly affect the penetration of Intel in the market and affect their market share. Moreover, rebate program which offered 30% -50% of rebate to the OEMs customer, incurred heavy cost to execute, caused huge marketing expenses and lower the profit in turn if program fail. Since brand equity can be eroded over time but can be enhanced by marketing actions. We concern huge of expenses has to be spent in marketing on continuous and regular basis for reinforcement of the brand and repeat reminding the customers of the brand. If success, it will create synergies in the brand and return to the company. If fail, on the other hand, it will create a burden to the company. 2. Evaluate the Pentium family of processors. Did Intel make the right decision by extending the name through the Pentium 4 processor? Should the company consider changing the name of the next processor in the Pentium line? Intel planned to introduce the next generation processor, code name â€Å"P5† sometime after the fall of 1992. Given the success of the Intel Inside campaign, it signals any branding strategy developed for the next generation, e. g. P5, would link with the Intel Inside program. In the meanwhile, Intel had leant an experience from Cyrix’s case in March 1992 which had caused a negative influence on its branding strategy. This painful lesson significantly influence Intel management concern the name strategy and as a force driven to review the possibility of altering the chip’s name instead of using 586. Recognized naming process as a major strategic move, Carter took great care by appointed Karen to manage it prudently. Intel conducted extensive search and employee contest for having the right name which is trademarkable and linguistically correct for its 5th generation of microprocessor. Intel developed a series of presentations to keep customers informed of the naming process and product introduction as way of asking for help and understanding before launching but without disclosing the actual name. Intel announced, in October 1992, its fifth generation microprocessor was named â€Å"Pentium† and would begin shipping production version in early 1993. Intel did great job in the naming strategy since â€Å"the name suggest an ingredient and the â€Å"Pent† of Pentium from Greek meaning five, imply the new chip is fifth generation of the family. The â€Å"ium† was added to make the chip sound like a fundamental element. † Absolutely, the name closely linked to Intel in which completely new with some generational concept has been rooted and have a positive association can be worked on global basis. It fully supports Intel’s brand equity till today as well. In addition, Intel conducted a profitable investment in advertising by spending a huge promotion campaign to achieve name recognition as well as acquire high level of awareness and favorable association for the Pentium processor. Intel had rewarded from what it did. In the meantime, the marketing launched a full scale effort to ensure the Pentium name quickly adopted into everyday industry vernacular. Intel’s PR department also phoned all the leading individuals who wrote about the industry to let them know the new name. They sent the author letter correcting the error if they found anyone using â€Å"586† or â€Å"P5†. In return, it was over 90% of press mentions used Pentium instead of â€Å"586†. Moreover, the Pentium processor had been recognized by PC users as a valuable ingredient since then. Intel management understood â€Å"solid position cannot be built on empty promise†. Thus, the company delivery its promise through its strongest product attributes, as under, which highly appeal to the targeted customers and the public as well: i) More than twice as fast as the Intel486 processor; i) With over three million transitors and high MHz offer high speed; iii) Support graphical user interface; iv) Support PC, workstation manufacturers to server and workstation lines; v) Offer power and technology to allow PC manufacturer to head-on address the traditional mini and mainframe market; vi) Made it easier to build the Pentium processor into multi-processor machines vii) The chip would the key to multi-platform, client-server architecture In support of the â€Å"Pentium†, Intel skillfully introduced aggressive â€Å"Technology briefing† campaign to build its brand equity and reinforce its technology leader position, a consumer-styling advertising before available for sale, in the print ad with 4 pages to educate and create demand as well as position the Pentium at the elitist of the market and further reinforce the brand awareness and its powerful features associated with the brand as well. In fact, Intel had made the right decision by extending the name through the Pentium processor. Through this extending, Intel can leverage and transfer its advantages in the valuable brand, in terms of positive perception, favorable association and strong brand equity, to this generation of â€Å"Pentium†. Clearly, it is a main ladder laid for the success of the Pentium. By the way, it created an excellent opportunity for the company moving the Pentium to achieve another climax in the new age. With the experience of i386, Intel also concern the name â€Å"Pentium† and made it protectable legally and by a set of internal and external guidelines from Intel on usage of the name as well. Through skillful extending together with the support of extensive well planned promotion efforts, cautious branding strategy and the huge advertising investment, the premium brand image and position of Intel Pentium has been successfully created and conveyed the positive attributes and preference as well as the favorable association with quality, state-of-art technology, software compatibility and performance which is the OEMs customers wanted to be associated with as well. Obviously, consumer looked for the Intel symbol in making their personal computer selection as a pull effect that adds both intangible (brand equity) and tangible (sales) value to Intel. Furthermore, following the announcement of the Pentium, Intel stopped all the speculation that had surrounded the name since trademark ruling in 1991. Regardless of the numerous debates over Intel’s branding strategy, Intel really did a great job by extending the name and applying the â€Å"branding ingredient† strategy to its new generation of technology. In 1993, Intel had been rated as the third most valuable brand, behind Marlboro and Coco-Cola, with an estimated worth of $17. 8 billion. It signals Intel is being recognized as an undisputed technology leader in which the brand had strongest image on quality and compatibility attributes. Moreover, what they had paid on the promotion now yielding the return through its huge sales of the Pentium chip, which was rising to 640,000 in 1994 from 80,000 in 1993 and further more to 2 million in 1995 and had continuously increased in 1996. It brings a sound return to the company and its stakeholders as well. Given the efforts in building and gaining the brand equity for Pentium, we don’t think it is the right time for Intel to change the name of the next processor in the Pentium line again. Since the customers had just familiar with the name and a favorable perception and association have been well connected the Pentium. Further change will cause confusion to the public within a short period of time. On the other hand, the company might use the number following the name Pentium. For example, Intel may use Pentium I, Pentium II, Pentium III†¦ as a clear indication for the new generation of technology instead of change the name frequently. Beside, staying in Pentium may also take this excellent opportunity to make use of its brand awareness, favorable association and valued brand equity inherent in the name â€Å"Pentium† leverage and transfer to its next generation as well. However, we understand that the innovation and change are necessary and crucial especially in this fast changing high technology and highly competitive world. We have reserved the right to leave the room for that change may happen sometime after few generations so as to better cope with actual changing market arena since there is still room for continue to improve on its branding strategy given surviving in such ever changing world.. 3. Should Intel adopt its Intel Inside campaign for use with its non-PC processor products? What other marketing strategies might the company employ? The Intel Inside program was widely regarded as a success and Intel became a lightning rod for this electronics revolution and paving the way for the computer to become more commonplace in the home and in business. While the Intel Inside Program continues to evolve, it will remain true to its heritage of promoting: â€Å"technology leadership,† â€Å"quality† and â€Å"reliability. † These features will be as important to online users and high-end server buyers today. The brand with an estimated worth of $17. 8 billion and expect to increase in the years to come. Intel recognized that they are in the ever changing global environment and planned to broaden its focus on other non-PC processor products, e. g. fax modems, LAN administration software etc. This is Intel to broaden its product profolio into different categories from its traditional processors and it is a new challenge for the company as well. In fact, the â€Å"Intel Inside† campaign focused solely on the company's microprocessors, such as its popular Pentium line of chips. When Intel broadens its focus to other platforms–not just the microprocessor, the new campaign and new logo is need for better reflecting this change. This will help aligning the brand strategy with its platform strategy. As they evolve as a company, it makes sense to evolve the brand supporting with the new compaign. Thus, retiring the â€Å"Intel Inside† campaign by redesigning a unique marketing program to launch its extension, which may better reflecting its product attributes, might be a wise decision and a drive for the company to leap forward into a new technological age. In the meanwhile, the company can take the leverage advantages heritage from the success of the previous program transferring to these non-pc processor products through the branding extension. Since successful brand extension occurs when the parent brand is seen as having favorable association and there is the perception of fit between parent brand and extension product. Given the favorable, positive and unique associations of the Intel brand to the mind of consumers, we believe the Intel brand name may offer many potential benefits in this extension and it would continue to receive its success as previous as well. This is also an excellent opportunity for the company to identify new and completed different way to use the brand at full potential. However, the success of the new program is highly depending on the marketing efforts, a unique and innovative marketing program as well as with huge investment projected in long term view in the new campaign in order to differentiate from its competitor. Instead of only focusing in microprocessor computer industry, we highly recommend the company should broaden its product range into other potential industry, such as, communication, household appliance industry and entertainment communication etc. and to widen its products in the existing profolio for capturing the potential heritage in the brand for consumer’s choice. Given its leading position in the world, we believe Intel can negotiate with big communication corporations, household appliance companies like Samsung, Sharp, Philips, Panasonic for different profitable co-operation or membership programs. It will be interesting to see if Intel’s strength in the traditional chip sector can translate to the increasing imp ortant mobile field. Intel may partner with first tier of the communication companies, this collaboration could lead to more innovation from the two companies and building products that the two companies can get out ahead of the competition on the emerging segment of mobile and entertainment devices or others etc. The growing importance of the Internet and webpage, E co-operation strategy with the main search engines can be considered to promote its product and its new technology as support to its new campaign to raise its awareness of the new product line. 4. What do you think of Intel’s aggressive expansion away from its core microprocessor business? What recommendations would you make for the future? It is a global trend which creates a pull and push effect for Intel to broaden its focus to entire platforms not just the microprocessor in such highly competitive arena. To continue build up its brand equity, maintaining its leading position and fully utilization of its technological potential and advantages, it is a must for Intel to act in this way respond quickly and deliver a product portfolio that meets the needs of the changing market. It is a long term planning for bring Intel move to other potential business and in more globalize way and stabilize its leader position in this diversification path. In fact, instead of only focusing in microprocessor computer industry, the company now broadens its product range into other industry, such as, communication, household appliance industry and entertainment communication etc. Given its leading position in the world, we believe Intel can negotiate with big communication corporations, household appliance companies like Samsung, Sharp, Philips, Panasonic for different profitable co-operation or membership programs. It will be interesting to see if Intel’s strength in the traditional chip sector can translate to the increasing important broaden field. Intel should boarder its brand name and create sub-brand to allow widen product category development. It should emphasize information about the extension rather than reminder about the Intel Inside brand. To be a house of brand, collecting different high technology product brand name, even if one of the product was not doing well, this would not affect their successful brand image. Most of the improvements come from Asia, such as the increasing present of technology from China corporate present threat to Intel’s global business in certain extent. However, the company reducing its threat and increasing its opportunity by vertical or horizontal integration or acquisition of its competitors or channel members etc. For decades, Intel has developed products, technologies and initiatives for the advancement and betterment of its customers. It has invented groundbreaking creations that truly define the word ‘technology’, and the proof is the Intel logo. Intel’s broadening strategy is also an indication of the company’s mission to ‘drive the next leap ahead – in technology, education, social responsibility, manufacturing and more – to continuously challenge the status quo’. ———————– CONFIDENTIAL . . . . . .. . . . †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Intel ® Corporation Brand Management . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . .

Business decision making Essay Example | Topics and Well Written Essays - 2750 words

Business decision making - Essay Example In order to attain this aim, the paper will seek to attain the following objectives: HealthJuz is a naturally formulated juice drink that will be made in four different flavours including orange, guava, apple and pear. These different fruits will be blended naturally, extracted and made available to consumers in different parts of the UK. A fifth version will contain some important elements of extracts from plants that promote weight loss. This will be extracted naturally from products that will be gathered on organic farms in the UK and in nearby lands in Europe and transported to the UK within not more than 7 days. The products will be bottled on the fruit farms and they will exclude additives and preservatives. The products will be distributed to different outlets that will include small shops and supermarkets within 24 hours to 48 hours after extraction and bottling. This will aim at health-conscious consumers in the UK who want to avoid chemicals and other products that might be toxic and harmful to the human body. The targeted consumers will include the consumers of Greater London and some commercial hubs in South England. The geographic scope will include London and surrounding areas and communities. This will seek to target important persons particularly people who are health-conscious and people who might be concerned with their health and their livelihoods. Consumers are to be classified amongst those who are health conscious who form the existing market whilst there is an active and growing market for healthy products and health foods, there is a number of people who can be literally converted to consumers of healthy products. Hence, there is the need to identify two market segments: This implies that there is the need for Zenith Bottling to engage in some kind of conflict with the entities that control the existing market of